5 WooCommerce extensions that will hugely improve your online store

Global ecommerce sales amount to more than £3 trillion pounds a year.

With that figure expected to rise to almost £5.6 trillion by 2024, there’s never been a better time to sell online.

Of course, the market is competitive. Consumers have come to expect variety, simplicity and – increasingly – personalisation options from ecommerce stores.

With this in mind, we’ve rounded up a list of WooCommece extensions that can help you give your customers an online experience that stands out from the crowd.

1. WooCommerce Checkout Add-ons

Research suggests that upselling can increase revenue by up to 30 per cent.

This extension makes upselling easy. You can give customers the opportunity to add anything from gift wrapping and product personalisations to tips to their orders.

This extension doesn’t let you upsell extra products at this stage. For that functionality, take a look at Cart Upsell for WooCommerce.

2. PDF Product Vouchers

According to KPMG, digital and eVoucher sales grew by almost 50 per cent in the Covid-19 pandemic.

It’s also been found that customers who shop with gift cards are less price sensitive and that 38 per cent of them spend more than the value of their voucher.

So, offering vouchers on your ecommerce store can be a great way to boost your bottom line.

The PDF Product Vouchers extension lets you create customisable PDF vouchers that can be redeemed either online or in a physical store.

The vouchers can even be personalised by the customer, for example with a birthday greeting if they are buying the voucher as a gift.

3. WooCommerce Points and Rewards

It’s no coincidence that some of the UK’s most popular brands offer loyalty cards. Boots, Tesco, Waterstones and M&S all report that their loyalty schemes have helped them retain customers and even lead to customers spending more in store.

These big brands also reveal that the data they capture from the use of their loyalty cards helps them improve the relevance of their product ranges for their customers.

The WooCommerce Points and Rewards extension allows online stores of all sizes to offer loyalty schemes.

You can decide to reward points for specific products or for every pound spent. The extension then makes it simple for customers to apply their points at checkout, or to save them for a later date.

4. WooCommerce Products Compare

Google says that 59 per cent of online shoppers are making more informed decisions than they did a few years ago.

According to the search giant, consumers can have up to 1,000 online retail interactions in a month, as they weigh up the pros and cons of each product they buy.

Adding WooCommerce Products Compare to your ecommerce site makes it easier for your customers to make their purchasing decisions.

With this extension, shoppers can choose products to compare side by side. The comparison tables can feature everything from price to review ratings to product specs.

5. Postcode/Address Variation

A time-consuming checkout process is one of the top reasons for shopping cart abandonment online.

So, any onsite functionality that speeds up the checkout process can be beneficial to online stores.

The Postcode/Address Variation extension is a simple but effective tool.

It allows customers to auto complete their addresses in the shipping and billing section by just entering their postcode. This extension can also stop customers from entering mistyped addresses.